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CBD - 2023 Category Analysis

CBD - 2023 Category Analysis

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Marketers (and their ad agencies), must understand consumer sentiment and behavior surrounding the new economic environment. The U.S. CBD market witnessed exponential growth over the past decade. In fact, CBD accounted for $4.2 billion in product sales in 2019, and by 2022, that number jumped to $7.9 billion.

This report explores the trends impacting the CBD market including tracking CBD usage, target group profiles, and shopping activity.

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